Mourning the loss of Club Nintendo, with exclusive items from the program on display. Photo/Graphic by Caty McCarthy.
Club Nintendo is a U.S.-based rewards program by gaming giant Nintendo, offering digital and physical prizes in exchange for coins earned from registering first-party Nintendo games and filling out surveys. After its seven years of service, Club Nintendo is coming to an end on June 30, 2015, but not without some final prizes to offer members.
I’ve been a member of the joyous rewards program for as long as I can remember (I cannot recall anything in my life prior to 2008, apparently). I’ve redeemed prizes, hoarded coins, shaken my fist at the screen when I didn’t have enough for that rare gold nunchuk, used my Club Nintendo-exclusive Pikmin tote bag whenever a situation required it, for like, shopping and stuff. There were various instances where before purchasing a game I asked, “But can I register this game on Club Nintendo???” I even got the delightful invitation to attend the Wii U Experience at Fort Mason for being a Club Nintendo member, where myself and friends were able to play the Wii U before anyone else. We drank blue-tinted Jones soda and ate cookies that said #WiiU, and posed with Nintendo-related props for pictures. I love Club Nintendo and all it has to offer, and that’s why when Nintendo announced its closure a fortnight ago I got really sad.
On February 2, however, President of Nintendo of America Reggie Fils-Aimé parted the figurative clouds of Club Nintendo, revealing a staggering slew of new rewards. It’s their way of saying “spend your coins or you’ll regret it.” A host of 117 games total, including Earthbound, Super Metroid, Game & Wario, Super Mario 3D Land, and The Wonderful 101, and 13 new physical rewards are now available to Club Nintendo members. Among the most enticing of the physical rewards include exclusive posters, a classy 2016 calendar, adorable pastel-hued Animal Crossing playing cards, a Legend of Zelda: Majora’s Mask messenger bag, and even a Majora’s Mask jigsaw puzzle.
The final day to register games for coins is March 31, and the last day to redeem coins for rewards is June 30. On July 1, Club Nintendo will shut down for good to be eventually replaced by an as-of-yet unannounced new rewards program by Nintendo.
Alas, Club Nintendo is nearly dead and buried, and what a sad thing that is. But at least they’re going out with a bang.